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MightyWrite

writing

stories

content

writing the stories that ENGAGE your AUDIENCE IS OUR MOST IMPORTANT WORK

MightyWrite writes for business — articles, blogs, emails, eNewsletters, corporate writing, white papers, websites and the list goes on…and on. We’ve even worked alongside industry experts to co-author a book and support advancements on social issues. We ghost write for leaders and specialists in business innovation, entrepreneurship, mental health, human rights, environmental issues, financial services, urban and rural development, animal health, the great outdoors, and more.

Our approach is to do the research, see the big picture, and become experts in your business, products and services. We love words, but we’re more than writers. We understand the power of well-researched, professional content  as well as the style and structure of business stories that sell, engage and get results.

Stories trigger people’s emotions.  Humanizing your business story is the way to share your brand message, engage your audience and drive action based on the emotional response your story inspires.

Your audience decides what content they will consume, as well as when and where they’ll consume it. Your brand should be ready for them with the right story at the right time and in the right place.

That’s the might behind everything we write.

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5 Reasons to receive our Mighty eNews:

  • Profiles of those who are making a difference
  • Free expert advice for creating powerful stories
  • Free sales and audience-boosting tips from other business owners and experts
  • Free ideas you can put to work immediately
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Top stories:

Good Enough: Is there a Catch?

Repurposing: Tips, trends and knowing your audience

Recognizing our own heroes on International Women’s Day (#IWD2018)

Shining a light on the need to talk about mental health

A change of scenery is good for the soul – when it aligns with our values

New book looks at the evolution of workplace mental health in Canada

 

 

MightyWrite, Write for Business

People care about people more than they care about companies.

While your message may be about what your company does, to gain real traction, it should be anchored in a human story.

People buy from their hearts. They have to love the business to buy from the business.  And they’ll love it most if your story is about how you can make their lives better.

Storytelling allows you to promote your business through the lens of your customers. When you say it, it’s marketing; when they say it, it’s social proof.


We think in words. Leanne has done three and a half tons of thinking first and delivered a ton and a half of messaging that fits the subject, the corporate culture, the brand and the audience.

 

 

Dan O’DellO’Dell Advertising

When you work with Leanne Fournier you will get dedication and professionalism that is second to none, along with the flexibility to adjust to client needs and requests. Over and over she’s exhibited a unique ability to adapt her work to various audiences, strategies and objectives.

 

 

Mary Ann BayntonMary Ann Baynton & Associates Consulting

Leanne’s empathy, listening skills and knowledge of the perplexing mental health landscape made her a first-rate storytelling partner. At every stage of our work together, I was struck by her respect for honesty and accuracy.

 

 

 

Rona MaynardSpeaker, former Editor of Chatelaine and author of My Mother’s Daughter

Working with Leanne Fournier was an extremely positive experience. She is meticulous, thoughtful, and scrupulous. I felt I was in perfect hands. I couldn’t have worked with a better writer and editor.

 

 

Jan WongAuthor and Professor

Why is our experience in writing and content important to you?

100% Canadian owned & operated since 2001

 

the Might behind mightywrite

Leanne Fournier

Writer

Leanne is MightyWrite’s lead business writer and story teller. Her goal is always to take clients beyond their expectations and innovate how their stories are told. This means having to dig deep to get at the core of a clients’ ideas and concerns, cutting through the clutter and often, getting the client unstuck and moving forward with a story that puts their audience first. One client coined the phrase “delegating up” for the fearless approach she uses for engaging business owners and leaders throughout the process. Leanne is also a much-published writer and blogger on topics such as mental health, lake life, workplaces, innovation and entrepreneurship, community development, animal health, environmental and social issues, financial planning and food. She is co-author of a treasured book on the evolution of workplace mental health in Canada.

 

Cast of Others

Our Heroes

We work with some amazing outside writers, editors, proofreaders, and translators to increase our capacity and help raise the bar on the services we provide.

Michael Fournier, formerly of MightyWrite, continues to be our lead photographer and sounding board for all things visual and beautiful.

 


Associations

Charter for Canadian employers supporting workplace mental healthWe are proud to be among the first Canadian companies to sign the Charter for Canadian Employers Supporting Mental Health. This is a cause close to our hearts and one we write about often. We invite you to join us in supporting the cause by visiting Mindful Employer Canada.

 

1. Engaging readers

Besides her obvious talents with the written word, Leanne has the uncanny ability to creatively convey the tone, mood or beat of a topic. Not only does this make for an enjoyable read that draws in even the most stubborn skimmer, but she also manages to balance her pieces in a way that continues to tickle the reader’s mind throughout the day.
Wendy Swantson, President, www.etouchservices.com

3. Experience and understanding

MightyWrite’s experience really showed in our website interface as well as in the overall structure and photography.
Larry Frostiak, FCA, CFP, TEP Tax Partner Frostiak and Leslie Chartered Accountants

2. Managing ideas and projects

Leanne is a creative, driven, organized project manager. She sees the finish line and knows how to create the step-by-step plan to reach her clients’ goals.
Murray Moman, Red River College, Co-author of Business Communication for Success (Flat World Knowledge 2012).

4. Development and detail

You want to deal with a pro in thought, word and deed, in ethics and process with standards that are higher than your own. Leanne is that kind of pro and that’s why her clients stay clients wherever they go. (For anything less there’s no excuse … with apologies to Dr. Suess).
Dan O’Dell, O’Dell Advertising

Awards

We are Workplace Strategies for Mental Health logothrilled to be associated with the work of the Great-West Life Centre for Mental Health in the Workplace which has been the recipient of a number of awards related to this important work. webaward.org

 


Good writing engages audiences and drives a reaction.

Our • Mighty • Stories

ideas, observations, experiences, actions

Good Enough: Is there a Catch?
I’ve got this

We make it our business to become your subject matter specialists.

Sustainable communication comes from knowing your audience and having a solid, continuous plan to respond to their concerns.

What can we do for you?

We’re ready to highlight your business brilliance

Let’s talk.

All of our services start with a conversation. Let us know how you’d like to hear from us.

176 Silver Ghost Drive, Kenora, Ontario P9N 0B8

leanne@mightywrite.ca

Leanne 204 791-8652

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Thank you both for the terrific ideas you shared with us. I really appreciate your expertise and enthusiasm. We have many practical strategies that we will put in place now. Once we have a chance to monitor and measure the reaction to these changes, we will circle back for some more Fournier Fire to light up our imagination.

 

Mary Ann BayntonMindful Employer Canada

When you work with Leanne Fournier you get a supportive partner in your creative project as well as a collaborative thinker who asks the right questions. Leanne has a warm and inviting energy that makes the work seem easy!

Donna HardakerWorkplace Mental Health Specialist, Consultant – Trainer – Coach